Project Description

CLIENT

Utility Equipment Service (UES) is the southeast leader in work truck sales and service and continues to build upon their new equipment catalog that can help service entire fleets of trucks or equipment. For almost 40 years, we’ve been providing everything needed for the service trucks — including new equipment, repairs, rentals, and rebuilds.

OBJECTIVE

New to video marketing, UES needed a short video to introduce prospects their company, summarizing the equipment and services that UES offers. The video was to resonate with blue-collar business owners and operators — the type of person that doesn’t mind getting their hands dirty to get the job done.

ROLES

Based upon information gathered from interviews with UES sales manager and a tour of their facility, Chapel Hill Media Owner/Creator in Chief Randall K. Harp created the voice over script and storyboard, shot and edited the video. The voice over was provided by National Public  Television veteran Paul Corbin. Music underlay is “Loud & Proud Country Instrumental” by Dave Tough Productions.